Summer of 2020’s Hottest Accessory

July 21, 2020
A tropical beach with palm trees and a blue sky

2020 has certainly been a unique year, and the fashion is no exception. So, what is everyone wearing to the beach and beyond this summer, you ask?


You got it – it’s a mask.

A woman in a bikini is wearing a face mask on the beach.

While wearing a mask isn’t always fun, it’s respectful and necessary for everyone’s safety. Just as it likely is wherever you are, we here in the US Virgin Islands are adhering to health guidelines to wear masks wherever and whenever social distancing isn’t an option.


At VI EcoTours, we decided we may as well put a tropical spin on this requirement and make mask-wearing a little more enjoyable.


We’ve currently got over 20 different island-style mask designs in our online shop for you to choose from.

A bunch of face masks with different designs on them

Pick one – or several – and get playful with it. Match your bikini, match your swim trunks, match each other!


As we pivot our island businesses to accommodate all of the changes this year has brought, we truly appreciate all of the support you’ve given and continue to give by shopping with us online until you’re able to visit us once again.


Here’s owner, Sybille, and her son, Luke, showing off their island-style masks and thanking you for all the love you’ve sent our way!

A man and a woman wearing face masks in a store

If you’re looking for more beach fashion inspiration, here’s a fun video of our friend, Serina, showing off five beach looks in under five minutes.


Until we see you again, stay safe, wear a mask, and have fun!

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